An Editorial Feel; Online
- concepts
- ux design
- art direction
- ui design
Business Problem
Conde Nast wanted to refresh their global digital presence to better express the breadth of publications and brands they own and manage worldwide from their base in Hong Kong.
Approach
Knowing that Conde Nast's brands meant something different to different people across the globe we wanted to create something that was more universal but visually refreshing at the same time to match the quality of the events and publications the group owned.
Solution
Working with a global team, I led the creation of the UX and design work to create a responsive and graphically exciting experience across multiple devices. My role in this project was to design the screens and guide the UX work so it would work towards the initial concept of an informative but stylised editorial visual feel.