An Editorial Feel; Online

  • concepts
  • ux design
  • art direction
  • ui design
A notably different approach to a .com homepage A notably different approach to a .com homepage
Responsive web whilst maintaining the aesthetics of the brand Responsive web whilst maintaining the aesthetics of the brand
Bold use of shape and layout to give the feeling of a magasine Bold use of shape and layout to give the feeling of a magasine
Clear mobile design Clear mobile design
A user interface that uses all the screen real estate A user interface that uses all the screen real estate
A user interface that uses all the screen real estate A user interface that uses all the screen real estate

Business Problem

Conde Nast wanted to refresh their global digital presence to better express the breadth of publications and brands they own and manage worldwide from their base in Hong Kong.

Approach

Knowing that Conde Nast's brands meant something different to different people across the globe we wanted to create something that was more universal but visually refreshing at the same time to match the quality of the events and publications the group owned.

Solution

Working with a global team, I led the creation of the UX and design work to create a responsive and graphically exciting experience across multiple devices. My role in this project was to design the screens and guide the UX work so it would work towards the initial concept of an informative but stylised editorial visual feel.